- Created by Decker, Lana, last modified by Frye, Bryan Scott (Institutional Effectiveness Admin) on Sep 07, 2023
- Academic Catalog Policy
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Marketing Policy
Policy Information
Issuing Office
Marketing
Affected Parties
All University Departments
Policy Language
The Marketing Department must approve all mass communication to Liberty constituents (faculty, staff, students, alumni, fans and donors), as well as any projects produced that represent the Liberty University brand.
Policy Rationale
To ensure a consistent brand presence for Liberty University and maintain a standard of excellence in all University communication.
Definition of Glossary Terms
None specified
Procedural Information
Procedures
To initiate a project request for marketing, submit a project request through the Marketing Department website, including all relevant details. A project coordinator will be in contact regarding your project within 3 business days.
To request approval of created artwork featuring the Liberty word mark, email the artwork to your Marketing project coordinator or to marketing@liberty.edu.
Sanctions
None specified
Exceptions
None
Initial Approval Date
7/8/2014
Date of Last Review
7/29/2019
Date for Review
7/29/2024